My Color Elixir 5.0 Permanent Hair Color

Apivita’s My Color Elixir 5.0 is a permanent hair color designed for even, long-lasting pigment with salon-style payoff. The creamy texture spreads easily for full coverage and works well for those seeking reliable gray coverage and rich tone. Suitable for regular color users, it reads as a straightforward option without heavy residue or tacky finish.