Paris Preference Vivids Permanent Hair Dye, Intense Luminous Colour, Copper 7.43

A permanent, intense luminous copper dye from L'Oreal Paris’ Preference Vivids line that delivers vivid, long-lasting colour with noticeable shine. The creamy application suits colour-savvy users and stylists seeking reliable deposit and grey coverage. Best for those who want bold copper tones and lasting vibrancy across a range of hair types.