Preference Vivids (Colorista) Hair Dye Smokey Grey 9.11

A cool-toned Smokey Grey shade from L'Oreal Paris' Vivids line that targets color-seekers after bold, ashy results. The formula has a creamy, conditioning texture that eases application and helps soften hair feel. Best suited to pre-lightened hair or those comfortable with at-home color processes, it balances vivid payoff with manageable wear.