L'Oréal Série Expert Chroma Crème Purple is a toning shampoo designed to neutralize brassy tones and help maintain salon-colour shine. It has a creamy, rinse-out texture that spreads easily through medium to thick color-treated hair. Suitable for regular use by those wanting to prolong cool-violet tones, it blends conditioning agents to leave hair manageable without feeling heavy.
Ingredient Safety
No risk2
Low risk27
Moderate risk6