Hydrate Softening Treatment

Designed for color-treated and dry hair, Pureology Hydrate Softening Treatment is an intensive hair mask with a creamy, balm-like texture that smooths, detangles, and restores softness. It helps reduce frizz and improve manageability while enhancing shine and minimizing breakage. Suitable for regular use on damaged or chemically treated strands, it provides concentrated hydration without weighing hair down.